Ogilvy Thailand has appointed Wanramai Aurtaveekul as Chief Client Officer. Tasked to lead sustainable client relationships and work with client teams to design short and long-term strategies and deliver them, the new role is poised to strengthen Ogilvy’s leadership in offering marketing communication solutions and enhance the company’s business growth in Thailand.
Jiravara Virayavardhana, Chief Executive Officer, Ogilvy Thailand, said: “The Chief Client Officer role is a newly-created, essential position designed to foster sustainable growth and build strong client relationships in today’s dynamic world, which has always been a vital aspect of Ogilvy’s business. We wanted to find an individual with a unique blend of skills: the ability to proactively build relationships anchored on business literacy, experience in crafting solutions that drive brands’ growth in the modern marketplace, as well as the capacity to handle reactive troubleshooting. Khun Wanramai quickly emerged as the ideal candidate for this position given her almost two decades of experience working at Ogilvy, her thorough understanding of our organizational culture and cognizance of customer needs across diverse industries.”
“This new role will allow me to participate in the growth and management of client relationships throughout the partner journey.” said Wanramai Aurtaveekul, Chief Client Officer, Ogilvy Thailand. “The key to success will lie in the ability to accurately capture the customer’s voice translate that into measurable solutions. I believe that this approach will drive higher levels of innovation and creativity. All too often, clients can find themselves having to choose between an agency that delivers brilliant work and one that offers a pleasant collaboration experience. At Ogilvy, delivering impactful work for our clients has always been intrinsically linked with ensuring optimal customer satisfaction, and I am excited to partner with our clients’ brands on their journey.”
Wanramai has been with Ogilvy Thailand since 2005. She was promoted to Managing Director of Soho Square, a business unit within Ogilvy Thailand, in 2012, and Senior Executive Group Director of Ogilvy Thailand in 2020. Throughout her tenure at Ogilvy Thailand, she has dedicated herself to creating effective communications work and making brands matter for clients across industries. Wanramai is well known for her extraordinary skills in client leadership, consultation and business development in modern marketing. She has been working with industry-leading clients in telecom, commerce, nutrition, health & wellness, FMCG, real estate, retail as well as technology, using an integrated marketing approach that encompasses advertising, CRM, and digital solutions.
Wanramai has been delivering strategic thinking and integrated campaigns for clients in Thailand but also in various markets around APAC. She has also led Ogilvy Health locally, becoming the first agency in Thailand to pioneer Health & Wellness initiatives.
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